Solution 03

VALUE PROPOSITION TRACKER

Your source for understanding credit card product offerings on an ongoing basis. Your team no longer needs to waste countless hours manually tracking competitor features, pricing, incentives, or fees. Our interactive Value Proposition Tracker delivers these insights automatically, updated monthly, and ready to use.

Key Capabilities:

  • Customizable, Interactive Dashboard: Gain 24/7 access to a dashboard containing 600+ credit cards with the ability to filter and sort by card type, issuer, reward type, annual fee, audience, and more.
  • Comprehensive Coverage: 40+ credit card data points tracked for each credit card, including fees, APR, rewards, balance transfers, benefits, and more.
  • Chat Feature: Ability to ask questions, set up custom tables, and more, directly within the dashboard.
Coming Soon: Banking Value Proposition Tracker and Travel Loyalty Program Proposition Tracker!

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    Got Questions? We’ve Got Answers

    Find answers to common questions about Competiscan and our services.

    • Competiscan is a leading-edge competitive intelligence and market research company, providing clients with best-in-class service.

    • Competitive delivers market and competitive intelligence that helps organizations understand how competitors engage with different audiences across channels. Our capabilities include value proposition tracking, creative trends, customer journeys and experiences, behindthelogin insights, marketing strategies, targeting insights, AIdriven analysis of marketing campaigns, and more. With access to the largest consumer panels in the market, we are equipped to provide you with real-time insight into competitors’ activities.

    • Competiscan monitors a variety of media channels to provide our clients with a comprehensive view of how competitors are communicating with customers and prospects, including direct mail, email, digital, social media, and print.

    • Competiscan covers key sectors, including Automotive, Banking, Payment Cards, Energy, Insurance, Investments, Mortgage & Loan, Retail, Travel & Leisure, and Telecom.

    • Competiscan has a diverse range of audiences within our panel, including Consumers, Business Owners, Insurance Producers, Financial Advisors, Mortgage Brokers, and Healthcare Providers.

    • Competiscan provides clients with a 360-degree view of customer journey communications, including acquisition, follow-up, loyalty, retention, win-back, statements, upgrade & cross-sell.